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Wholesale Purple Shampoo
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Brass Control
Neutralizes yellow tones with purple sweet potato and mica—ideal for blondes, silvers, highlights, and grays.
Gentle Lather
SCI and cocoyl taurate deliver creamy foam that cleanses effectively without harsh sulfates or over-stripping.
Softening Slip
BTMS plus shea, cocoa, and castor oils boost detangling, smoothness, and “no-dryness” toning results.
Scalp Comfort
Aloe, marshmallow root, and chamomile help soothe and hydrate while toning—great for sensitive scalps.
What It Is
A concentrated, plastic-free shampoo bar featuring Purple to support tone-balancing care for blonde, silver, and highlighted hair. Its solid, shelf-friendly format gives retailers a long-lasting alternative to bottled shampoo with a clear ingredient story that is easy to introduce to customers.
Trusted By Experts
Trusted By Experts
Why You're Customers Will Love It
Customers will appreciate the easy way it refreshes tone while leaving hair clean and polished, plus a compact bar that is easy to use, store, and travel with. The bottle-free format makes a welcoming entry point into low-waste hair care and a natural repeat-purchase addition to their routine.
Pair and Save
Match for 5% off each.
Featured Ingredients
pH balanced & safe for color-treated hair







Better Hair Days with Purple
A retailer-ready guide to stocking, selling, and supporting our wholesale purple shampoo.
What is Purple Shampoo?
This is a concentrated, plastic-free shampoo bar featuring Purple and designed around tone-balancing care for blonde, silver, and highlighted hair. It gives retailers a compact alternative to bottled shampoo with a clear product purpose, an easy sustainability story, and a format that works well for everyday use or travel.
What makes Purple relevant to customers?
Purple shampoo answers a clear customer need, making its tone-care purpose easy to merchandise. On the shelf, connect that ingredient story to tone-balancing care for blonde, silver, and highlighted hair; this keeps the message specific and helps customers quickly understand where the bar fits in their routine.
Who is this shampoo bar best suited for?
It is especially relevant for customers who want to refresh cool tones and reduce the look of brassiness. Staff can begin with the customer’s hair goals and wash habits, then recommend this bar when its ingredient story and intended benefits align with those needs.
Is Purple Shampoo safe for color-treated hair?
Yes. The shampoo bar is pH balanced and positioned as safe for color-treated hair. As with any new hair product, customers with highly processed hair or individual sensitivities may prefer to test it gradually and follow the care guidance from their color professional.
How should customers use and store the shampoo bar?
Wet the hair and bar, create a lather in the hands or glide the bar gently over the scalp, massage, and rinse thoroughly. Keep the bar on a draining dish away from standing water between uses so it dries fully and maintains its shape.
How long does one Purple Shampoo bar last?
Longevity varies with hair length, wash frequency, and how the bar is stored. Because it is concentrated and bottle-free, customers use only what they need; letting it dry fully on a draining dish between washes helps the bar last longer.
How should retailers merchandise Purple Shampoo?
Place it with shampoo bars, low-waste hair care, or ingredient-led solutions, and pair it with a draining soap dish or coordinating conditioner when available. A small sign highlighting Purple, the bottle-free format, and the primary hair benefit makes comparison shopping easier.
What should retail staff highlight when recommending it?
Lead with the customer need, then explain tone-balancing care for blonde, silver, and highlighted hair. Staff can reinforce the concentrated format, simple bar-care routine, travel-friendly size, and reduced reliance on plastic packaging without overwhelming shoppers with too many claims.
How do wholesale pack options support different stores?
Approved retailers can sign in to their wholesale account to view available pack options and choose an opening quantity that fits their shelf space and expected demand. Smaller tests can support discovery, while larger orders can help established shampoo-bar programs stay in stock.
Why can Purple Shampoo support repeat purchases?
The bar combines a recognizable ingredient story with a routine customers can easily repeat. When shoppers enjoy the cleansing experience, understand how to keep the bar dry, and see it as a practical replacement for bottled shampoo, replenishment becomes intuitive.
Have any other questions about our wholesale purple shampoo?
Feel free to reach out to wholesale@seekbamboo.com
